McCartney III Single
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B J Conlee wrote:
B J Conlee wrote:
Now that McCartney 3 has been out for a week and it already has reached #1 without the benefit of a "Single" what does Paul and Capitol need to do to keep the momentum going for the next 3 months. What "Single" or Singles need to be released to help McCartney 3 increase its sales.
I'm no expert when it comes to "Singles" (I'll leave that to someone like Bruce) but here are my thoughts:
Again I'm far from an expert, but I think this should be the strategy:
#1 I think Paul and Capitol should immediatel release "Find My Way"-- It's the most commercial track on McCartney. I like the fact that it sounds modern and it is definitely catchy. It's fast but has experimental sides as well. Paul's singing is first rate and his older voice doesn't hurt the track and at the same time "Find My Way" will still appeal to Paul Solo and Wing's fans.
#2 Right after "Find My Way" does it job, Paul and Capitol should release "Pretty Boys" as the 2nd single. It'also very "catchy" tells a good story with the clever lyrics. Finally it could help capture the "Gay Community"portion of the market as well.
#3 At the same time Paul and Capitol are releasing "Find My Way and "Pretty Boys"as singles, they should release "Deep Down" as a secondary "single" for the "younger" audience. This demographic also likes R&B, Hip Hop and even rap. This is a separate target market for Paul's customary Beatle/Wings demographic
The last few mornings Ihave been waking up around 6:00 am for a hunger to play McCartney 3. One thing I've realized even more is how different McCartney 3 is from McCartney 2 and McCartney 1. As I said, I think McCartney 3 is far better than McCartney 2 and it is more complete than McCartney 1. McCartney 1 which I really liked had in my opinion like 3 full songs...Maybe I'm Amazed (prehaps his best Solo song), Every Night and Junk. But this latest album (McCartney has 11 songs and they are all complete songs.
After fully digesting McCartney 3, I'm thinking that there may be as many as 6 or7 potential singles. Similar to when Michael Jackson released Thriller. Michael's record company just kept on releasing new singles every 3 months or so that really milked the album and made it into the biggest selling album of all time. I'm not comparing McCartney 3 to Thriller but this is Paul's chance to have a Solo album that has real "legs". Hopefully Capitol will make all the right moves.
I have to admit that I don't understand the economics with singles and how much they cost for the record company. But I do understand the marketing side. Here are some of my additional thoughts:
1. Find My Way - should definitely be the 1st single. It is the most commercial of all the tracks and has the widest audience. The track appeals to Beatle and Wings fans but because of how modern sounding it is, it can appeal to the younger demographic.
2. Prretty Boys - in my mind this would be the 2nd single for many of the same reasons as "Find My Way". It's very catchy and can appeal to the younger audience.
3. Slidin - This could potentially be a 3rd single because it specifically appeals to younger music fans that like "heavier metal" songs and bands. This is Paul's Solo Helter Skelter but in my mind even better. My question is....Can Paul and the Record company put out a single that appeals to this "target audience".
4. Kiss of Venus - This could potentially be Paul's 3rd "wide base/ Top 40" type single. It has continued to grow with me because of its commercial sound.
5. Deep Down - Similar to "Slidin" this track might be a potential single could appeal to younger music radio stations that market to the younger crowd that like R&B, Hip Hop and even Rap. "Deep Down" as a single might have to be edited down to 3-4 minutes but Paul's vocal sounds very soulful with R& B music touches that including great horns.
6. Seize the Day - This could potentially be the 6th single from McCartney 3. It really has the most Beatleque sound on the Album coupled with great bits of modern sound.
Anyway, I would appreciate any feedback from Bruce or others that understand the "Singles" market much better than me. Does McCartney 3 have this many potential singles as I have described above?
Thanks
I know nothing about the "singles" market and I will defer to others expertise. In my 60 yr old mind, it is no brainer that "Find My Way" would be the first single. I would actually move "Seize The Day" to the second single. I am not a big fan of "Pretty Boys" yet like many others. As much as I love "Slidin", I don't think younger audience today is in to "Heavier Metal" sound. From what I can tell from my two thirty something daughters, it is all about hip hop and people like Taylor Swift or Adele. If there was third single, I would make it "Kiss Of Venus". This song has a better chance to hook in young and older audience. Like I stated, I don't know the "singles" market. I am just giving opinion.
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Yankeefan2 wrote:
B J Conlee wrote:
B J Conlee wrote:
Now that McCartney 3 has been out for a week and it already has reached #1 without the benefit of a "Single" what does Paul and Capitol need to do to keep the momentum going for the next 3 months. What "Single" or Singles need to be released to help McCartney 3 increase its sales.
I'm no expert when it comes to "Singles" (I'll leave that to someone like Bruce) but here are my thoughts:
Again I'm far from an expert, but I think this should be the strategy:
#1 I think Paul and Capitol should immediatel release "Find My Way"-- It's the most commercial track on McCartney. I like the fact that it sounds modern and it is definitely catchy. It's fast but has experimental sides as well. Paul's singing is first rate and his older voice doesn't hurt the track and at the same time "Find My Way" will still appeal to Paul Solo and Wing's fans.
#2 Right after "Find My Way" does it job, Paul and Capitol should release "Pretty Boys" as the 2nd single. It'also very "catchy" tells a good story with the clever lyrics. Finally it could help capture the "Gay Community"portion of the market as well.
#3 At the same time Paul and Capitol are releasing "Find My Way and "Pretty Boys"as singles, they should release "Deep Down" as a secondary "single" for the "younger" audience. This demographic also likes R&B, Hip Hop and even rap. This is a separate target market for Paul's customary Beatle/Wings demographic
The last few mornings Ihave been waking up around 6:00 am for a hunger to play McCartney 3. One thing I've realized even more is how different McCartney 3 is from McCartney 2 and McCartney 1. As I said, I think McCartney 3 is far better than McCartney 2 and it is more complete than McCartney 1. McCartney 1 which I really liked had in my opinion like 3 full songs...Maybe I'm Amazed (prehaps his best Solo song), Every Night and Junk. But this latest album (McCartney has 11 songs and they are all complete songs.
After fully digesting McCartney 3, I'm thinking that there may be as many as 6 or7 potential singles. Similar to when Michael Jackson released Thriller. Michael's record company just kept on releasing new singles every 3 months or so that really milked the album and made it into the biggest selling album of all time. I'm not comparing McCartney 3 to Thriller but this is Paul's chance to have a Solo album that has real "legs". Hopefully Capitol will make all the right moves.
I have to admit that I don't understand the economics with singles and how much they cost for the record company. But I do understand the marketing side. Here are some of my additional thoughts:
1. Find My Way - should definitely be the 1st single. It is the most commercial of all the tracks and has the widest audience. The track appeals to Beatle and Wings fans but because of how modern sounding it is, it can appeal to the younger demographic.
2. Prretty Boys - in my mind this would be the 2nd single for many of the same reasons as "Find My Way". It's very catchy and can appeal to the younger audience.
3. Slidin - This could potentially be a 3rd single because it specifically appeals to younger music fans that like "heavier metal" songs and bands. This is Paul's Solo Helter Skelter but in my mind even better. My question is....Can Paul and the Record company put out a single that appeals to this "target audience".
4. Kiss of Venus - This could potentially be Paul's 3rd "wide base/ Top 40" type single. It has continued to grow with me because of its commercial sound.
5. Deep Down - Similar to "Slidin" this track might be a potential single could appeal to younger music radio stations that market to the younger crowd that like R&B, Hip Hop and even Rap. "Deep Down" as a single might have to be edited down to 3-4 minutes but Paul's vocal sounds very soulful with R& B music touches that including great horns.
6. Seize the Day - This could potentially be the 6th single from McCartney 3. It really has the most Beatleque sound on the Album coupled with great bits of modern sound.
Anyway, I would appreciate any feedback from Bruce or others that understand the "Singles" market much better than me. Does McCartney 3 have this many potential singles as I have described above?
Thanks
I know nothing about the "singles" market and I will defer to others expertise. In my 60 yr old mind, it is no brainer that "Find My Way" would be the first single. I would actually move "Seize The Day" to the second single. I am not a big fan of "Pretty Boys" yet like many others. As much as I love "Slidin", I don't think younger audience today is in to "Heavier Metal" sound. From what I can tell from my two thirty something daughters, it is all about hip hop and people like Taylor Swift or Adele. If there was third single, I would make it "Kiss Of Venus". This song has a better chance to hook in young and older audience. Like I stated, I don't know the "singles" market. I am just giving opinion.
Thanks for the imput Yankeefan. I totally agree with you on "Find My Way"...love the song and easily the most commercial song on McCartney 3. I probably like "Pretty Boys" better than you. Love the production and it sounds Beatlesque to my ears. I also love the lyrics. This is why I see it as probably the 2nd single but like you I also love "Seize the Day". "Seize the Day" in my opinion is the most beatlesque song on McCartney 3 so that would certainly be a contender. I also like "Kiss of Venus" as another "single" possibility. At first I wasn't crazy about Paul's vocal but it has grown with be and I love the "bridges" in the song as well as the harpsichord.
I'm hoping that Bruce joins in this conversation. He seems to know the "singles and radio " market far better than me. Just thinking about the different "radio" formats, I'n pretty sure they're plenty of stations that try to appeal to the "metal" market as well as the Hip Hop/Rap markets and that is where "Slidin" and a song like "Deep Down" might fit.
As I said, this album might have "legs" than any album that Paul has released over the last 20 years or so. Part of it is because McCartney 3 has so many diverse music styles. It is far better than McCartney 1 or McCartney 2 in my opinion.
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Now that we're now into 2021 I will be very interested in seeing the strategies of Capitol (Paul's record company) for marketing McCartney 3.
First things first, I think most fans here would agree that "Find My Way" should be the first single promoted heavily to commercial radio. I like "Find My Way" for the first song to be heavily promoted by Capitol to FM Radio for these reasons:
1. In my opinion, Find My Way is the most commercial/ Top 40 sounding song on McCartney 3.
2. It has a "modern" sound to hook the biggest market...young people
3. It sounds like a Paul McCartney record so it sounds Beatleque and Wings-ish at the same time.
4. Paul's voice sound good as compared to some of the other songs on McCartney 3 where to many he sounds old.
5. I love the "middle" part of the song where Paul sings in his high register voice and he sounds good.
6. Love, love the false ending and the "playout ending of the song". It's just the instrumental portion with nice modern touches during the ending.
Something where I'm always interested:
HAS ANYONE IN THEIR SPECIFIC AREA HEARD "FIND MY WAY" ON ONE OF THEIR LOCAL RADIO CHANNELS OR HAVE THEY HEARD "FIND MY WAY" ON ONE OF THE "PLAYLISTS" IN THEIR LOCAL SUPERMARKET OR CONVENIENCE STORE. THAT IS EXACTLY "CAPITOL'S" JOB TO GET MCCARTNEY 3 SONGS HEARD TO ORDINARY PEOPLE AROUND THE WORLD. THIS WILL BE THE "KEY" FOR MCCARTNEY 3 TO HAVE "LEGS" AND CONTINUE SELLING ON A BEST- SELLER BASIS. IT's AS SIMPLE AS THAT BUT IT IS EASIER SAID THAN DONE. HIT SONGS GETTING RADIO AND RETAIL EXPOSURE IS THE "KEY"for Capitol and Paul.
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Nearly every track is worthy of a single release, McCartney lll really is that good. Personally I would go with Slidin' first or perhaps a slighted edited Deep Down. It really is difficult to choose.
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Kestrel wrote:
Nearly every track is worthy of a single release, McCartney lll really is that good. Personally I would go with Slidin' first or perhaps a slighted edited Deep Down. It really is difficult to choose.
Thanks Kestrel. Have you been away, I haven't seen you here lately.
You have ESP. I was thinking of both those tracks...Slidin and Deep Down. I agree with you that many McCartney 3 tracks have "single" potential although I have been a little surprised on Maccaboard as several regulars have espressed a little disappointed with the new album.
Just out of the gate with McCartney 3, I was thinking that Capitol's first choice would have more of a broader sound like "Find My Way". But I love Slidin for select audiences who like a more heavy metal type playlist. I also really like "Deep Down" for more the R&B, soul groove type audience. On "Deep Down" I agree that the album version would have to be edited. I love the beginning of "Deep Down" and the last couple of minutes even more when Paul really rocks out vocally. You know the "I want to talk with you, I want to be with you parts.
My question for you...could Capitol do these 3 tracks simultaneously. That might be the best strategy and then follow up the broad based track "Find My Way" with "Pretty Boys" or "Seize the Day"on the next round.
I'm glad you really like McCartney 3. I was getting a little worried with a few of the recent responses.
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B J Conlee wrote:
Now that we're now into 2021 I will be very interested in seeing the strategies of Capitol (Paul's record company) for marketing McCartney 3.
First things first, I think most fans here would agree that "Find My Way" should be the first single promoted heavily to commercial radio. I like "Find My Way" for the first song to be heavily promoted by Capitol to FM Radio for these reasons:
1. In my opinion, Find My Way is the most commercial/ Top 40 sounding song on McCartney 3.
2. It has a "modern" sound to hook the biggest market...young people
3. It sounds like a Paul McCartney record so it sounds Beatleque and Wings-ish at the same time.
4. Paul's voice sound good as compared to some of the other songs on McCartney 3 where to many he sounds old.
5. I love the "middle" part of the song where Paul sings in his high register voice and he sounds good.
6. Love, love the false ending and the "playout ending of the song". It's just the instrumental portion with nice modern touches during the ending.
Something where I'm always interested:
HAS ANYONE IN THEIR SPECIFIC AREA HEARD "FIND MY WAY" ON ONE OF THEIR LOCAL RADIO CHANNELS OR HAVE THEY HEARD "FIND MY WAY" ON ONE OF THE "PLAYLISTS" IN THEIR LOCAL SUPERMARKET OR CONVENIENCE STORE. THAT IS EXACTLY "CAPITOL'S" JOB TO GET MCCARTNEY 3 SONGS HEARD TO ORDINARY PEOPLE AROUND THE WORLD. THIS WILL BE THE "KEY" FOR MCCARTNEY 3 TO HAVE "LEGS" AND CONTINUE SELLING ON A BEST- SELLER BASIS. IT's AS SIMPLE AS THAT BUT IT IS EASIER SAID THAN DONE. HIT SONGS GETTING RADIO AND RETAIL EXPOSURE IS THE "KEY"for Capitol and Paul.
Can't help you much on this BJ since I rarely listen to the radio, I only listen to the radio on short drives (30-45) minutes around the city. Any longer type car trip, plug my IPOD in and listen to playlists I have created. The radio station I do listen to is "The Fox" which is classic rock station and I don't believe they play any new songs from classic rock artists. In the COVID times we are living in, going to stores less and having more stuff delivered or car pickup after ordering online. The place I got my haircut yesterday did have music on but I did not hear anything from "McCartney III". Hopefully others will let you know but my gut feeling is you are not going to hear it being played much or at all..
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I've only heard a couple of his new songs on WXRT Chicago's Breakfast with the Beatles.
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Pretty much the same for me Yankeefan relative to radio. Because both cars of ours no longer have CD players, I am getting to hear regular FM radio a little more on short errand typt trips. I've been turning on Top 40 type stations in the Tampa market but so far I've not heard anything from McCartney 3. Like you, we've been doing more pick-ups frm Walmart and Publix, so we're not in the stores as much to hear the playlists. When my wife is driving she's not too keen on the radio so we're normally listening to either different Spotify or Pandora playlists. Just like you, i'm not the best judge. The best thing for me is looking at USA Today's paper. Normally on Friday (and maybe other days of the week) they have radio charts wieth the most popular songs from different types of playlists. Maybe an easier way is to just go on-line from someone like Billboard that probably listst the best selling songs per radios genres. Do you do that?
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B J Conlee wrote:
Kestrel wrote:
Nearly every track is worthy of a single release, McCartney lll really is that good. Personally I would go with Slidin' first or perhaps a slighted edited Deep Down. It really is difficult to choose.
Thanks Kestrel. Have you been away, I haven't seen you here lately.
You have ESP. I was thinking of both those tracks...Slidin and Deep Down. I agree with you that many McCartney 3 tracks have "single" potential although I have been a little surprised on Maccaboard as several regulars have espressed a little disappointed with the new album.
My question for you...could Capitol do these 3 tracks simultaneously. That might be the best strategy and then follow up the broad based track "Find My Way" with "Pretty Boys" or "Seize the Day"on the next round.
I have cut back on my time on-line in general so I'm only on these boards for about 5 to 10 minutes a day. That's not long enough to read all the posts let alone reply or post comments.
McCartney lll seems very much a marmite album so either you 'get it' and can enjoy it or you 'don't get it' and be disappointed. I just love it though and constantly feel compelled to play it several times a day, every day. The album feels very organic and very alive, in a way that the clinically lightweight Egypt Station never did.
I'm not sure singles are of any importance these days unfortunately. I haven't bought any for years as I don't download on-line and would only be interested in a physical cd single, which isn't going to happen nowadays. I'm not convinced a single release would gain the album any more airplay as most radio stations tend to pick and run with the tracks of their own choosing. Unfortunately I can see McCartney lll plummeting down the charts in the next few weeks and that it will end up being Paul's poorest selling album globally. To avoid that stigma it will need to sell more than the 500,000 units that Egypt Station shifted.
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Hi there! I wanted to get back on the question whether I hear songs from Mccartney lll on the radio here (in the Netherlands) and actually I do! I heard Find my way several times. I also heard Deep deep feeling which was introduced really nice. And I heard Women and Wives once. All on the same radio station btw. I’m sure I will hear it more often the next weeks.
I don’t think that any accoustic type song will appeal to a large (new) audience. I’d say that Slidin’ has the most potential to do so. It sounds fresh and heavy and that alone can get some real attention because a lot of people still think of Paul as the guy with all those silly, mellow love songs.
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B J Conlee wrote:
Pretty much the same for me Yankeefan relative to radio. Because both cars of ours no longer have CD players, I am getting to hear regular FM radio a little more on short errand typt trips. I've been turning on Top 40 type stations in the Tampa market but so far I've not heard anything from McCartney 3. Like you, we've been doing more pick-ups frm Walmart and Publix, so we're not in the stores as much to hear the playlists. When my wife is driving she's not too keen on the radio so we're normally listening to either different Spotify or Pandora playlists. Just like you, i'm not the best judge. The best thing for me is looking at USA Today's paper. Normally on Friday (and maybe other days of the week) they have radio charts wieth the most popular songs from different types of playlists. Maybe an easier way is to just go on-line from someone like Billboard that probably listst the best selling songs per radios genres. Do you do that?
I never really follow the charting of his albums/singles after the initial release and the only way I know how well it has done is if it is news story or on this board. Since you mentioned Billboard, I thought I would take a look and sadly "McCartney III" is already down to #37. I think it will be two weeks at most before it will be out of the top 100. It just seems new McCartney albums at this point can only have good first week or two and then fade away quickly. I wish it was different but it is what it is -lol. As for radio play, I don't know anything really about the market and what type of station would play a new McCartney song. I will be interested if you or somebody else provide some info just because I am curious.
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Dennis Arts wrote:
Hi there! I wanted to get back on the question whether I hear songs from Mccartney lll on the radio here (in the Netherlands) and actually I do! I heard Find my way several times. I also heard Deep deep feeling which was introduced really nice. And I heard Women and Wives once. All on the same radio station btw. I’m sure I will hear it more often the next weeks.
I don’t think that any accoustic type song will appeal to a large (new) audience. I’d say that Slidin’ has the most potential to do so. It sounds fresh and heavy and that alone can get some real attention because a lot of people still think of Paul as the guy with all those silly, mellow love songs.
I just think Europe is more receptive to playing new McCartney music than the US and glad to know you are hearing it on radio.
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Yankeefan2 wrote:
Dennis Arts wrote:
Hi there! I wanted to get back on the question whether I hear songs from Mccartney lll on the radio here (in the Netherlands) and actually I do! I heard Find my way several times. I also heard Deep deep feeling which was introduced really nice. And I heard Women and Wives once. All on the same radio station btw. I’m sure I will hear it more often the next weeks.
I don’t think that any accoustic type song will appeal to a large (new) audience. I’d say that Slidin’ has the most potential to do so. It sounds fresh and heavy and that alone can get some real attention because a lot of people still think of Paul as the guy with all those silly, mellow love songs.
I just think Europe is more receptive to playing new McCartney music than the US and glad to know you are hearing it on radio.
Yeah! I must say I really am thrilled everytime I hear one on the radio! It’s because it’s so rare to hear one of his solo songs spontaneously on the radio. Most of the time you put his music on by yourself. Besides that, it feels like some kind of appreciation when his music gets played on the radio and I think he really deserves that.
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Dennis Arts wrote:
Yankeefan2 wrote:
Dennis Arts wrote:
Hi there! I wanted to get back on the question whether I hear songs from Mccartney lll on the radio here (in the Netherlands) and actually I do! I heard Find my way several times. I also heard Deep deep feeling which was introduced really nice. And I heard Women and Wives once. All on the same radio station btw. I’m sure I will hear it more often the next weeks.
I don’t think that any accoustic type song will appeal to a large (new) audience. I’d say that Slidin’ has the most potential to do so. It sounds fresh and heavy and that alone can get some real attention because a lot of people still think of Paul as the guy with all those silly, mellow love songs.
I just think Europe is more receptive to playing new McCartney music than the US and glad to know you are hearing it on radio.
Yeah! I must say I really am thrilled everytime I hear one on the radio! It’s because it’s so rare to hear one of his solo songs spontaneously on the radio. Most of the time you put his music on by yourself. Besides that, it feels like some kind of appreciation when his music gets played on the radio and I think he really deserves that.
Thanks for the feedback Dennis. So happy to hear that McCartney 3 is being played in the Netherlands. I'm hoping that a few of the new songs will be played soon on general radio and retail playlists (e.g. Top 40 stations) in the US, Canada and Great Britain. I think that McCartney 3 has several songs with mass appeal like Find My Way, Slidin, Seize the Day, Pretty Boys, The Kiss of Venus and Deep Down.
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Kestrel wrote:
B J Conlee wrote:
Kestrel wrote:
Nearly every track is worthy of a single release, McCartney lll really is that good. Personally I would go with Slidin' first or perhaps a slighted edited Deep Down. It really is difficult to choose.
Thanks Kestrel. Have you been away, I haven't seen you here lately.
You have ESP. I was thinking of both those tracks...Slidin and Deep Down. I agree with you that many McCartney 3 tracks have "single" potential although I have been a little surprised on Maccaboard as several regulars have espressed a little disappointed with the new album.
My question for you...could Capitol do these 3 tracks simultaneously. That might be the best strategy and then follow up the broad based track "Find My Way" with "Pretty Boys" or "Seize the Day"on the next round.
I have cut back on my time on-line in general so I'm only on these boards for about 5 to 10 minutes a day. That's not long enough to read all the posts let alone reply or post comments.
McCartney lll seems very much a marmite album so either you 'get it' and can enjoy it or you 'don't get it' and be disappointed. I just love it though and constantly feel compelled to play it several times a day, every day. The album feels very organic and very alive, in a way that the clinically lightweight Egypt Station never did.
I'm not sure singles are of any importance these days unfortunately. I haven't bought any for years as I don't download on-line and would only be interested in a physical cd single, which isn't going to happen nowadays. I'm not convinced a single release would gain the album any more airplay as most radio stations tend to pick and run with the tracks of their own choosing. Unfortunately I can see McCartney lll plummeting down the charts in the next few weeks and that it will end up being Paul's poorest selling album globally. To avoid that stigma it will need to sell more than the 500,000 units that Egypt Station shifted.
Kestrel...Thanks for the imput. I know this Site is an extremely "small sample" but McCartney 3 does seem to have a "get it" or "don't get it" type of feeling so far. The ones here that like the new album really like it. At the same time, quite a few others (e.g. Beatle Paul fans) seem disappointed.
I'm hoping that Bruce joins this discussion about "Singles". He seems to know a whole lot more about "singles" than I do. I agree with you that McCartney 3 does have more "mass appeal"than other recent Paul Solo albums. I still have hope that McCartney 3 won't plummet down the charts in a few weeks. Has there been any announcement that Capitol is definitely releasing a "single". And I would be very curious what the b-sides would be. Hey Bruce..give us the latest facts here.
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Just thought I would share this information, see attached link. See how badly "New" and "Egypt Station" sold in the US compared to MAF and CHAOS. I have a bad feeling "McCartney III" is going to have the same type of sales as the last two albums. Does radio play or single help artist like McCartney anymore? I am thinking about his demographic which I am in and nobody really listens to the radio anymore. As for younger people, my daughters are in their early 30's and while they seemed to like a few songs off "McCartney III" when they heard some of it, I could never imagine them buying the album.I guess we will see in the very near future.
BJ - "McCartney III" has already dropped to #37 in the billboard charts.
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Yankeefan2 wrote:
Just thought I would share this information, see attached link. See how badly "New" and "Egypt Station" sold in the US compared to MAF and CHAOS. I have a bad feeling "McCartney III" is going to have the same type of sales as the last two albums. Does radio play or single help artist like McCartney anymore? I am thinking about his demographic which I am in and nobody really listens to the radio anymore. As for younger people, my daughters are in their early 30's and while they seemed to like a few songs off "McCartney III" when they heard some of it, I could never imagine them buying the album.I guess we will see in the very near future.
BJ - "McCartney III" has already dropped to #37 in the billboard charts.
Hey Yankeefan,
McCartney 3 dropping so fast (to #37) is really disappointing. I wouln't been surprised if it went down to #15 or even #20 but that drop so quickly was a surprise to me. Anyway now it really depends on whether any McCartney single (probably Find My Way) starts getting decent general radio and/or retail airplay.
I still haven't gotten an answer to my queston...Has Capitol announced that an actual "Find My Way" single is being released.
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B J Conlee wrote:
Kestrel wrote:
B J Conlee wrote:
Kestrel wrote:
Nearly every track is worthy of a single release, McCartney lll really is that good. Personally I would go with Slidin' first or perhaps a slighted edited Deep Down. It really is difficult to choose.
Thanks Kestrel. Have you been away, I haven't seen you here lately.
You have ESP. I was thinking of both those tracks...Slidin and Deep Down. I agree with you that many McCartney 3 tracks have "single" potential although I have been a little surprised on Maccaboard as several regulars have espressed a little disappointed with the new album.
My question for you...could Capitol do these 3 tracks simultaneously. That might be the best strategy and then follow up the broad based track "Find My Way" with "Pretty Boys" or "Seize the Day"on the next round.
I have cut back on my time on-line in general so I'm only on these boards for about 5 to 10 minutes a day. That's not long enough to read all the posts let alone reply or post comments.
McCartney lll seems very much a marmite album so either you 'get it' and can enjoy it or you 'don't get it' and be disappointed. I just love it though and constantly feel compelled to play it several times a day, every day. The album feels very organic and very alive, in a way that the clinically lightweight Egypt Station never did.
I'm not sure singles are of any importance these days unfortunately. I haven't bought any for years as I don't download on-line and would only be interested in a physical cd single, which isn't going to happen nowadays. I'm not convinced a single release would gain the album any more airplay as most radio stations tend to pick and run with the tracks of their own choosing. Unfortunately I can see McCartney lll plummeting down the charts in the next few weeks and that it will end up being Paul's poorest selling album globally. To avoid that stigma it will need to sell more than the 500,000 units that Egypt Station shifted.
Kestrel...Thanks for the imput. I know this Site is an extremely "small sample" but McCartney 3 does seem to have a "get it" or "don't get it" type of feeling so far. The ones here that like the new album really like it. At the same time, quite a few others (e.g. Beatle Paul fans) seem disappointed.
I'm hoping that Bruce joins this discussion about "Singles". He seems to know a whole lot more about "singles" than I do. I agree with you that McCartney 3 does have more "mass appeal"than other recent Paul Solo albums. I still have hope that McCartney 3 won't plummet down the charts in a few weeks. Has there been any announcement that Capitol is definitely releasing a "single". And I would be very curious what the b-sides would be. Hey Bruce..give us the latest facts here.
I think I answered my own question by just doing a little research. Looking up McCartney 3 and "Find My Way" single, they said that "while there is no single release for Find My Way, the song is being given a single-like treatment where Capitol has already issued a promotional music video of "Find My Way" directed by Roman Coppola.
Assuming that it is quite expensive for Capitol to release a "physical" Find My Way single, I can only think that the chances of hearing "Find My Way" on general commercial FM radio stations has been greatly diminished. My guess that probably in a joint decision, Capitol and MPL are very satisfied with all the pre-release promotion they have recieved for McCartney 3 and that an actual physical "single" release would be like wasting money in the possible hope that it would sinificantly increase additional album sales. They are already getting plenty of publicity with all the hype that McCartney 3 has received via all the music videos they have already made and available for commercial TV and "steaming" services. I'm certainly no expert but I'm not expecting to hear on a mass basis many McCartney 3 songs being played on commercial radio or retail playlists at least in the US. Just my guess. Anyone who knows more or wants to correct anything I have said, please feel free to comment. Thanks
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BJ - I checked on youtube and the official video of "Find My Way" got over 2.4 million views and 83 comments. In today's world, that is probably better than releasing a single that may get played once or twice a day on a radio station. BTW - the video is really good IMO.
Find My Way Official Video
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Yankeefan2 wrote:
BJ - I checked on youtube and the official video of "Find My Way" got over 2.4 million views and 83 comments. In today's world, that is probably better than releasing a single that may get played once or twice a day on a radio station.
Thanks Yankeefan. I'm not an expert on Singles (as we have both said) but it probably costs more than we think. In Paul's and MPL's Case, they don't have to pay a lot of money to "buy" commercial radio airplay so I understand why Capitol and MPL don't want to come out with "physical" singles especially when they are getting tons of free publicity on McCartney 3. Just this morning I saw another great review on McCartney 3 in a Harrisburg PA newspaper. That was free compared to Capitol and MPL spending a lot of money creating or buying "physical singles" to try to get radio stations to play McCartney 3.
I would love McCartney 3 songs to be played on commercial FM radio stations but on the good side I think it is better that songs like "Find My Way" don't get overplayed like Ebony and Ivory and Say Say Say did. In my opinion, McCartney 3 is a great album and I would rather see it not overplayed.